Entrepreneurship is often shaped by the ability to carry experience forward while remaining open to change. For Pushp Khanna, that journey has unfolded across traditional jewellery, contemporary design, technology and new-generation entrepreneurship.
An Indian entrepreneur, jeweller and jewellery designer associated with Mahamaya, Pushp Khanna has built his professional career around the jewellery and precious-metals industry. His work spans jewellery design, product development, sourcing and the broader commercial dimensions of the trade, while his entrepreneurial interests increasingly extend toward technology and emerging business models.
A Career Built Around Jewellery
Pushp Khanna’s professional journey has been closely associated with Mahamaya, the jewellery and precious-metals business established in New Delhi in 1985.
Working within a traditional jewellery environment has given him experience across several aspects of the industry, from precious metals and jewellery products to design, sourcing, customer preferences and business development.
Over the years, his involvement has extended beyond the conventional commercial side of jewellery. Jewellery design and product development have become important components of his work, allowing him to explore how traditional craftsmanship can respond to contemporary tastes.
His approach brings together the knowledge associated with an established jewellery business with an interest in new design possibilities, technology and changing models of commerce.
Pushp Khanna: The Designer Behind the Business
For Pushp Khanna, jewellery is not simply a precious-metal product. Design plays a central role in how a piece is conceived, developed and ultimately experienced by its wearer.
His work in jewellery design involves developing concepts that draw from traditional Indian jewellery while responding to contemporary aesthetics and changing consumer preferences.
This combination of heritage and modernity is increasingly relevant in India’s jewellery industry, where customers are seeking both the cultural value of traditional jewellery and designs suited to modern lifestyles.
His involvement in product development reflects this changing relationship between craftsmanship and innovation.
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From Traditional Business to New-Age Entrepreneurship
While Mahamaya remains central to Pushp Khanna’s established business career, his entrepreneurial interests have also moved into newer territory.
He is associated with the development of SaveInGrams (SIG), a separate new-generation venture focused on the intersection of jewellery, precious metals and technology.
The venture represents another stage in his entrepreneurial journey. Rather than replacing his traditional jewellery background, it builds upon his understanding of precious metals while exploring how technology can create new possibilities within the sector.
This interest in innovation reflects a broader aspect of Pushp Khanna’s professional outlook: the willingness to examine established industries through new commercial and technological approaches.
A Passion for Continuous Learning
Pushp Khanna’s interests extend beyond business and jewellery.
He has a longstanding interest in philosophy, meditation and spirituality. Meditation forms part of his personal routine, while the philosophy and teachings associated with Osho have influenced his personal outlook.
Reading philosophy provides another dimension to his interests, complementing his professional focus with an interest in questions of thought, personal development and human behaviour.
His creative interests also extend to woodworking. Woodcraft provides a hands-on creative outlet away from the commercial world of jewellery and technology, reflecting his interest in making and craftsmanship in another form.
A Sporting Beginning
Before establishing his professional identity in business, Pushp Khanna was involved in competitive volleyball.
He represented Madhya Pradesh at the national level in the under-16 category, an experience that formed an early part of his journey.
Competitive sport can provide exposure to discipline, teamwork and perseverance, qualities that also have relevance in entrepreneurial environments. For Pushp Khanna, sport represents an important chapter that preceded his career in jewellery and business.
Entrepreneurship with a Social Dimension
Pushp Khanna’s professional interests also include philanthropy, particularly initiatives focused on children.
He has supported charitable initiatives, including contributions to UNICEF and organisations working toward children’s welfare.
His philanthropic interests add a social dimension to his understanding of entrepreneurship, reflecting the idea that professional success can also create opportunities to contribute to wider causes.
Looking at the Future of Jewellery
The jewellery industry is undergoing significant change. Traditional craftsmanship and precious metals remain fundamental, but consumers are increasingly influenced by design, personalisation, technology and new ways of buying and engaging with jewellery.
Pushp Khanna’s career sits at the intersection of these developments.
His experience with Mahamaya connects him to the established traditions of India’s jewellery trade. His work as a designer reflects the creative evolution of jewellery, while his association with SaveInGrams represents an exploration of technology and new entrepreneurial possibilities.
Together, these different dimensions provide a picture of an entrepreneur whose professional journey has evolved without losing its connection to its original foundation.
Pushp Khanna: A Journey of Evolution
Pushp Khanna’s story is ultimately one of evolution.
From competitive volleyball in his formative years to a career in jewellery, from traditional precious-metal commerce to contemporary design, and from an established family-business environment to technology-oriented entrepreneurship, his professional journey has developed across different fields while maintaining a consistent connection with creativity and enterprise.
Mahamaya represents the foundation of his jewellery career. Jewellery design represents his creative engagement with the industry. SaveInGrams reflects his interest in its technological future.
Beyond business, his engagement with meditation, philosophy, spirituality, woodworking, sport and philanthropy adds further dimensions to his journey.
As the jewellery industry continues to adapt to changing consumers and emerging technologies, Pushp Khanna’s professional path illustrates how experience in a traditional industry can become a foundation for exploring new ideas, new products and new forms of entrepreneurship.
For him, the future of jewellery is not only about preserving what has been built over generations, but also about asking what can be created next.
Follow his journey on Instagram.
